Have a food or kitchen product worth discovering?

iCookAsia brings together product discovery, useful food content and campaign visibility — so people don’t just see your product, they understand how to use it and where to buy it.

Tell us about your brand

See it before you decide

We have built a full worked example — product pages, a brand page, a live campaign and the monthly report — so you can click through exactly what a partnership looks like.

Watch the demo

Product Discovery

A product and brand presence on iCookAsia.shop, with clear product information and Where to Buy links to your Shopee, Lazada, brand website or authorised retailers.

Recipe Content

Recipe development, written recipes and food photography that show your product in real dishes — linked from your product and brand pages.

Video Content

Recipe videos, product demonstrations and branded videos, plus a place for your TVC on your product and brand pages where appropriate.

Campaign Amplification

Visibility for your contest, product launch or seasonal promotion through relevant iCookAsia placements — on the homepage, your brand page and your product pages while the campaign runs.

Our approach: brands don’t need to pay to be listed on iCookAsia.shop — we add products that are useful to our audience. Partnerships add richer content, an enhanced brand page, campaign visibility and featured placements. Paid or sponsored content is always clearly labelled.